For Instagram creators in India

Your brand deals,
finally organized.

Collabo helps you track every brand inquiry, manage deliverables, get paid on time, and never undercharge again. Built for creators who take their business seriously.

Your Rate
₹28,000
per Reel · 52K followers
Active Deals
4
₹94,000 in pipeline
Deal Pipeline
+ New Deal
Inquired 3
Skincare brand · ₹18K
D2C snack brand · ₹9K
Fitness brand · ₹12K
Negotiating 2
Tech accessory brand · ₹35K
Streetwear label · ₹22K
Completed 7
Paid: ₹4,20,000
₹4,500Cr
Indian creator economy size in 2025, growing 28% YoY
30-50%
Average undercharging by Indian creators on brand deals
3.5M+
Content creators in India, only ~8-10% monetizing
₹84K-7.9L
What Indian macro creators (500K-1M) charge per Reel

Built for how you actually work

Not another marketplace. Your brand deal command center.

Rate Discovery

Enter your followers, niche, engagement rate. Get your actual worth in the Indian market. No more guessing or undercharging. FairPay benchmarks built in.

Deal Pipeline

Every brand deal in one view. Inquired, negotiating, contracted, content live, paid. Never lose track of a deal buried in your DMs.

Deadline Tracking

Deliverables with due dates, reminders, and overdue alerts. Never miss a submission window or chase a late payment again.

Earnings Dashboard

Total earnings, outstanding payments, quarterly revenue. Know exactly where your creator income stands — updated in real time.

Brief Manager

Brand briefs are messy. Collabo lets you import and organize every brand brief with deliverables, usage rights, and timelines in one place.

Media Kit Builder

Generate a professional media kit from your profile data. Share with brands — looks credible, shows your numbers.

Know your worth.
Charge it.

Indian creator rate benchmarks for Instagram Reels. Enter yours and get a personalized card.

Tier Followers Rate per Reel Niche multiplier
Nano 1K - 10K ₹2,000 - 10,000 Finance/Tech +30%
Micro 10K - 50K ₹10,000 - 35,000 Fitness/Beauty at premium
Mid-tier 50K - 100K ₹35,000 - 68,000 Engagement above 4%? +20%
Large 100K - 500K ₹68,000 - 4,70,000 Usage rights = +50-100%
Macro 500K - 1M ₹84,000 - 7,90,000 Exclusivity windows +premium

Data sourced from CreatorIQ, FairPay India, UpGrowth benchmarks. Updated 2026.

From first DM to last payment

Your entire brand deal lifecycle, tracked and automated.

01

Brand finds you

Through Collabo, Instagram Creator Marketplace, Winkl, or direct outreach. Every inquiry lands in one inbox.

02

Qualify & quote

Check the brief, run it through your rate card, send a professional proposal with deliverables and timelines.

03

Contract & deposit

Use Collabo's standard contract template. Get deposit upfront. No more ghosting after content delivery.

04

Deliver & track

Content goes live, brief is checked off. Collabo alerts you to every deadline and sends reminders automatically.

05

Get paid

Invoice issued, payment tracked. Overdue alerts kick in automatically. Your earnings dashboard updates in real time.

Brands have agencies.
Now creators do too.

The influencer marketing industry in India has zero pricing transparency. Brands know what they're paying. Creators don't know what they're worth. Most Indian creators undercharge by 30-50% because nobody told them the numbers.

Collabo fixes that. We built the tool we wished existed when we were trying to turn content into a real business. Rate card calculators. Deal pipelines. Payment tracking. The boring stuff that makes the money.

Built for Indian creators. Priced for Indian creators.